Project
Walmart Fall Apparel Transformation
”I’m Wearing Walmart” Campaign
YEAR
2019
website
walmart.ca
Description
Working as the Sr. Art Director at A Plus Creative’s Walmart studio, I lead a team of photographers, stylists, designers, retouchers and producers in creating the new visual direction for Walmart’s clothing department.
The project included creating in-store signage, redesign of their quarterly Fashion Book and digital assets to be used on both Walmart.ca and social media platforms.
Q3 Digest (selected spreads)
In-store Signage (selected examples)
Walmart.ca Category Landing Page Imagery (selected images)
Stop Motion Social Media Assets (fall campaign)
Summer 2019 Stop Motions